William St. Reimagined

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Project Update - September 2026.

The bench seating is installed (thanks Nature Based Play WA) and the William St Reimagined project is now complete!

We want you to tell us about your experience of William Street and whether the project has helped create a safer, greener and more inclusive and connected place.

Please fill out the review survey to share your feedback on what was installed and how it has changed the street environment and pedestrian, driver and cyclist experience.

Submissions close 5pm AWST Monday 21 October 2026.


The William Street Reimagined project is a community-led urban greening initiative, jointly delivered by the City of Fremantle and FreoDOC Town Team, and funded through the Streets Alive Grant Program ($100,000).

The FreoDOC Town Team, in partnership with City officers from the Place and Projects, Infrastructure, Strategic Design and Community Engagement teams, have developed a concept proposal for community feedback. Planting design and alfresco seating options will be discussed with the community and local businesses to improve safety, comfort and vibrancy.

Designed as a working model for urban rewilding our City spaces, this depaving and planting project will enhance local biodiversity, support pollinators, encourage urban cooling, slow car traffic, augment drainage, and create a more beautiful space for all who use it. Overall, this project aims to promote community wellbeing through enhancing beauty, safety and vibrancy of this key civic street.

The physical works for this project are planned to start in April 2026, and be completed by June 2026.

Fremantle's William Street is a busy road dissecting the pedestrian areas of High St Mall, Newman Court, Paddy Troy Mall and Walyalup Koort, while also connecting Adelaide St with the Town Hall, Walyalup Civic Centre, FOMO and Fremantle Oval. The William Street Re-Imagined project aims to transform a section of William Street — between High Street Mall and the Federal Hotel — into a cooler, greener and more inclusive shared public space for pedestrians, cyclists, vehicles, and more.

Streets Alive is community-led funding program delivered by Town Team Movement in partnership with Main Roads WA and the Western Australian Local Government Association (WALGA). This Streets Alive backed project seeks to transform William Street into a greener, more welcoming public space. By introducing native, seasonal plantings, the initiative aims to enhance biodiversity, support pollinators, provide urban cooling, and promote community wellbeing. Through de-paving and the introduction of native vegetation, bike-friendly infrastructure and pedestrian-first design, the project will enhance the amenity, safety, and vibrancy of this key civic street. Community involvement, especially through planting days and collaboration with local businesses, will be central to the project’s success.

To view the concept plans for the project area on William Street and learn more about the proposed urban rewilding enhancements, please consult the Key Documents section below.

Project Update - September 2026.

The bench seating is installed (thanks Nature Based Play WA) and the William St Reimagined project is now complete!

We want you to tell us about your experience of William Street and whether the project has helped create a safer, greener and more inclusive and connected place.

Please fill out the review survey to share your feedback on what was installed and how it has changed the street environment and pedestrian, driver and cyclist experience.

Submissions close 5pm AWST Monday 21 October 2026.


The William Street Reimagined project is a community-led urban greening initiative, jointly delivered by the City of Fremantle and FreoDOC Town Team, and funded through the Streets Alive Grant Program ($100,000).

The FreoDOC Town Team, in partnership with City officers from the Place and Projects, Infrastructure, Strategic Design and Community Engagement teams, have developed a concept proposal for community feedback. Planting design and alfresco seating options will be discussed with the community and local businesses to improve safety, comfort and vibrancy.

Designed as a working model for urban rewilding our City spaces, this depaving and planting project will enhance local biodiversity, support pollinators, encourage urban cooling, slow car traffic, augment drainage, and create a more beautiful space for all who use it. Overall, this project aims to promote community wellbeing through enhancing beauty, safety and vibrancy of this key civic street.

The physical works for this project are planned to start in April 2026, and be completed by June 2026.

Fremantle's William Street is a busy road dissecting the pedestrian areas of High St Mall, Newman Court, Paddy Troy Mall and Walyalup Koort, while also connecting Adelaide St with the Town Hall, Walyalup Civic Centre, FOMO and Fremantle Oval. The William Street Re-Imagined project aims to transform a section of William Street — between High Street Mall and the Federal Hotel — into a cooler, greener and more inclusive shared public space for pedestrians, cyclists, vehicles, and more.

Streets Alive is community-led funding program delivered by Town Team Movement in partnership with Main Roads WA and the Western Australian Local Government Association (WALGA). This Streets Alive backed project seeks to transform William Street into a greener, more welcoming public space. By introducing native, seasonal plantings, the initiative aims to enhance biodiversity, support pollinators, provide urban cooling, and promote community wellbeing. Through de-paving and the introduction of native vegetation, bike-friendly infrastructure and pedestrian-first design, the project will enhance the amenity, safety, and vibrancy of this key civic street. Community involvement, especially through planting days and collaboration with local businesses, will be central to the project’s success.

To view the concept plans for the project area on William Street and learn more about the proposed urban rewilding enhancements, please consult the Key Documents section below.

  • Engagement Report: William St Reimagined

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  • Final Concept Design: William St Reimagined

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  • Frequently Asked Questions

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    Why is the City embarking on this project? Why are we focusing on this location? Check out our Frequently Asked Questions (FAQ) for more information.

    Read the FAQ here.

    Why is the City embarking on this project? Why are we focusing on this location? Check out our Frequently Asked Questions (FAQ) for more information.

    Read the FAQ here.

  • William St. Reimagined: Concept Drawings

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  • William St Reimagined Planting Selection

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  • Related Project: Safe and Functional Streets

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    Between November 2023 to February 2024 the City of Fremantle conducted a community engagement initiative for two key infrastructure policies - road safety and traffic calming - united under the campaign theme "Safe & Functional Streets". The Safe and Functional Streets Engagement Report, a culmination of vital contributions from community discussions and feedback, was unanimously approved at the Ordinary Council Meeting on July 24, 2024.

    This project falls within the scope and direction of the City’s "Safe & Functional Streets” initiative, aiming to:

    • Enhance road safety for all road users, including pedestrians and cyclists.
    • Reduce vehicle speeds to make streets safer and more attractive.
    • Improve the functionality of streets, which can include elements like efficient traffic flow and better accessibility for residents and businesses.

    Click here to visit the Safe and Functional Streets Project Page

    Between November 2023 to February 2024 the City of Fremantle conducted a community engagement initiative for two key infrastructure policies - road safety and traffic calming - united under the campaign theme "Safe & Functional Streets". The Safe and Functional Streets Engagement Report, a culmination of vital contributions from community discussions and feedback, was unanimously approved at the Ordinary Council Meeting on July 24, 2024.

    This project falls within the scope and direction of the City’s "Safe & Functional Streets” initiative, aiming to:

    • Enhance road safety for all road users, including pedestrians and cyclists.
    • Reduce vehicle speeds to make streets safer and more attractive.
    • Improve the functionality of streets, which can include elements like efficient traffic flow and better accessibility for residents and businesses.

    Click here to visit the Safe and Functional Streets Project Page

  • Related: Our Strategic Community Plan

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    The William Street Reimagined project aims to implement solutions with strategic, long-term thinking and guidance that speaks to the City of Fremantle’s 2024-2034 Strategic Community Plan.

    The City's 2024-2034 Strategic Community Plan is the City’s most significant guiding document and establishes the community’s long-term aspirations and vision for Fremantle’s future. The Plan drives the City’s planning, budgeting, resource allocation and service delivery over the next decade, and was developed in direct collaboration with people who live, work, and play in Fremantle. This project meets a number of key focus areas set out by the community - most importantly that Fremantle is a Liveable City that fosters "socially connected neighbourhoods" and "is easy and safe for pedestrians and cyclists to move within neighbourhoods and between key destinations and precincts."

    Read the Strategic Community Plan here.


    The William Street Reimagined project aims to implement solutions with strategic, long-term thinking and guidance that speaks to the City of Fremantle’s 2024-2034 Strategic Community Plan.

    The City's 2024-2034 Strategic Community Plan is the City’s most significant guiding document and establishes the community’s long-term aspirations and vision for Fremantle’s future. The Plan drives the City’s planning, budgeting, resource allocation and service delivery over the next decade, and was developed in direct collaboration with people who live, work, and play in Fremantle. This project meets a number of key focus areas set out by the community - most importantly that Fremantle is a Liveable City that fosters "socially connected neighbourhoods" and "is easy and safe for pedestrians and cyclists to move within neighbourhoods and between key destinations and precincts."

    Read the Strategic Community Plan here.


Page last updated: 12 Oct 2026, 05:00 PM